Sonya Awning April 06th, 2018 - 10:48:52
That is starting to change, though. More and more American consumers are asking about vibrant colors or patterns - like florals and even paisleys - when they look at awning fabrics, and more exotic designs are starting to come over from Europe, at least for high-end use. As energy efficiency becomes more common, it could become more natural to look for stylish, as well as functional, solutions, which will broaden the retractable awning market even more. What the Future Holds As energy efficiency continues to be a growing issue for American homeowners, retractable awnings will be a new opportunity to explore. Based on the experiences and widespread effectiveness observed in Europe, there are exciting changes in store for American markets in the next few years: new architectural design integration with new construction, wildly expanding fabric choices and styles, new retractable awning designs, and natural energy efficiency.
Bettering the Customer Experience Retractable awnings can create a more pleasant outdoor experience. This has subtle but tangible effects on customers. The area around entrances is cooler and shaded, protected from rain, and generally more pleasant to be in. The primary function of a better customer experience is better foot traffic. The stylishness of the awning makes customers want to browse, and the glare, heat, and rain protection makes it more comfortable for them to do so. The sun protection has a dual utility, though. The UV protection (since suns rays never reach the interior) preserves window displays and interior furnishings and prevents fading. Even the inside of the store is more appealing for customers, and the heavy investment in signs and merchandise is protected from passive sun damage.
Usually, then, when a company advertises a "residential awning," theyre signaling that this is a budget line, while "commercial grade awnings" represent high-end lines. Manufacturing Regions and Differences in Quality here are three important manufacturing regions for retractable awnings: Europe, North America, and Asia (mainly China). Each of these manufacturing regions corresponds almost directly to the awning quality: The highest quality retractable awnings are manufactured in Europe, midrange awnings in America, and budget lower quality awnings in China. Most awning companies in the USA sell either commercial awnings from Europe or budget lines from China.
Specifically for retractable awnings, most Asian-produced lines are imitative rather than original, meaning they use standard designs done on the cheap without any engineering design or engineering drawings. In addition, almost all Asian vendors lacks TÜV or Eurolab certifications. Thats not to say that every budget line is bad. Obviously, price is a factor (though it becomes less of a factor when the usable life of a budget awning is about a quarter of a commercial/high-end awning). Also, a few companies focusing on residential lines put the effort in meeting with Asian manufacturers at trade shows, even touring their facilities. Even with budget lines, the quality of the company is reflected in their service agreements, return policies, and customer service.